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Principal Marketing Communications Specialist

Company: Medtronic Restorative Therapies Group (rtg) Market
Location: Minnetonka
Posted on: September 17, 2020

Job Description:

Principal Marketing Communications Specialist -RTG ENT Company: Medtronic GmbH

Location: Minneapolis

Posted on: September 13, 2020

Job Description:

Principal Marketing Communications Specialist -RTG ENT Careersthat Change Lives

The Medtronic Restorative Therapies Group (RTG) MarketingCommunications team is seeking to hire a talented PrincipalMarketing Communications Specialist for our ENT business. In this role, you will focus on planning,implementing, and evaluating omnichannel marketing communicationsstrategies and tactics to support the launch of new products,showcase our innovation at industry conferences, and createinnovative customer experiences for ENT customers and patients. Youwill partner with cross-functional teams and agency partners todeliver outcome-based campaigns that drive awareness, generateleads, increase customer engagement, deliver excellent customerexperiences, and increase adoption of our services andsolutions.

Join a company that thinks differently to solve problems. Weneed you to bring your passion, your unique perspective andambition to promote Medtronic therapies and help people livebetter, fuller lives. You can grow your career with us; we hopeyou’ll consider joining our team!

Preferred location is Jacksonville, Florida where our ENTbusiness is based. Remote work location will be considered for wellqualified candidates.

A Day in the Life

The ideal candidate will be equally capable at strategic andtactical levels, have strong creative and analytical capabilities,and possess superior communication and teamwork skills

Consult with marketers and other business partners to developand execute measurable omnichannel marketing communicationsstrategies that deliver positive customer experiences and enablebusiness growth

This individual will work closely with PR , digital teams andmarketing channel to understand customer needs, pain points andexperiences to facilitate integrated communication strategies

Proactively lead the development and implementation ofcommunication strategies/tactics to influence adoption of ENTproducts and solutions worldwide

Align tactics with measurable business outcomes–and analyzemetrics to drive data-driven decisions

Leverage customer insights to inform and develop an effectiveapproach to messaging and delivery across multipleplatforms

Use problem-solving skills to simplify and communicate complexmessages to a variety of audiences – actively participate inwriting and editing of strategic messaging

Determine appropriate communications channel mix and write /editall types of content to support multiple programs, productlaunches, and campaigns

Champion ‘Digital First’ mindset to drive demand and conversionsby aligning content with the customer journey using variouschannels

Manage agency /vendor relationships, including selection andday-to-day activities

Build and manage influencer relationships to communicatesuccessfully in written and verbal environments

Travel approximately once per Quarter, potentially higher ifremote based

Must Have: Minimum Requirements Bachelors degree required withat least 7 years of experience in strategic marketing,marketing communications, or corporate communications, or Masters'degree with 5 years

Experience with digital and social media marketing

Expertise in content development and editing

Nice to Have MBA or MBC

Bachelors’ degree in Business, Marketing, MarketingCommunications or Communications

Exceptional project management, relationship management andorganizational skills

Work independently and drive ideas forward

Expertise in copy writing

Demonstrated ability to develop and maintain cooperativerelationships and work collaboratively across all functional andgeographic areas

Excellent interpersonal, oral and written communicationsskills.

Negotiation, influence and change management experience.

Excellent interpersonal skills to influence strategies andenable effective relationships across a variety of functions.

Ability to work with all levels of management and employees, andbalance assertive, diplomatic counsel to senior leadership andpeers.

Experience successfully managing budgets and outsideresources

Ability to work with complex and sensitive information

Ability to work independently and excel under pressure and tightdeadlines

Independent thinker

About Medtronic

Together, we can change healthcare worldwide. At Medtronic, wepush the limits of what technology, therapies and services can doto help alleviate pain, restore health and extend life. Wechallenge ourselves and each other to make tomorrow better thanyesterday. It is what makes this an exciting and rewarding place tobe.

We want to accelerate and advance our ability to createmeaningful innovations - but we will only succeed with the rightpeople on our team. Let’s work together to address universalhealthcare needs and improve patients’ lives. Help us shape thefuture.

Physical Job Requirements

The physical demands described within the Responsibilitiessection of this job description are representative of those thatmust be met by an employee to successfully perform the essentialfunctions of this job. Reasonable accommodations may be made toenable individuals with disabilities to perform the essentialfunctions. For Office Roles: While performing the duties of thisjob, the employee is regularly required to be independently mobile.The employee is also required to interact with a computer, andcommunicate with peers and co-workers. Contact your manager orlocal HR to understand the Work Conditions and Physicalrequirements that may be specific to each role. (ADA-United Statesof America) Create and manage profiles for futureopportunities.

It is the policy of Medtronic to provide equal employmentopportunity (EEO) to all persons regardless of age, color, nationalorigin, citizenship status, physical or mental disability, race,religion, creed, gender, sex, sexual orientation, gender identityand/or expression, genetic information, marital status, status withregard to public assistance, veteran status, or any othercharacteristic protected by federal, state or local law. Inaddition, Medtronic will provide reasonable accommodations forqualified individuals with disabilities.

This employer participates in the federal E-Verify program toconfirm the identity and employment authorization of all newlyhired employees. For further information about the E-Verifyprogram, please click here .

Keywords: Medtronic GmbH, Minneapolis , Principal Marketing Communications Specialist -RTG ENT, Other , Minneapolis, Minnesota

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Keywords: Medtronic Restorative Therapies Group (rtg) Market, Minnetonka , Principal Marketing Communications Specialist, Other , Minnetonka, Minnesota

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